Description
Specialty Coffee from Honduras – Finca La Joya
Located in the La Paz-Santa Ana region of Honduras, Finca La Joya is owned by dedicated coffee grower Juan Carlos Amaya. With a focus on quality and sustainability, Juan Carlos has been growing coffee since 1996, rooted in a family tradition that spans generations. His commitment to the land and care at every stage of the process have resulted in an exceptional coffee characterized by notes of chocolate, tangy strawberry, and raisin, medium-high acidity, sweetness, and a creamy texture.
Producer Profile: Juan Carlos Amaya
Originally from a family with a long history of coffee production, Juan Carlos Amaya has distinguished himself as a passionate grower for more than two decades. Taking over the responsibility of the farm he inherited from his parents, he has transformed the family business into an operation committed to quality and innovation. Juan Carlos works closely with his wife and children, who are also involved in all stages of the crop, from planting to preparing batches with different processes, such as honey, natural, and washed.

Membership of COMSA: A drive towards excellence
Since 2010, Juan Carlos Amaya has been a member of COMSA (Café Organico Marcala, SA), an organization that promotes organic agriculture and supports producers in the development of specialty coffees. Through this affiliation, Juan Carlos has gained knowledge of sustainable farming methods and innovative practices, which has enriched his experience as a producer and his ability to meet market challenges.
Passion and Responsibility: The Secret of Finca La Joya's Exceptional Coffee
The Amaya family has cultivated a deep connection with the land, instilled by their ancestors, and this connection is reflected in the quality of their harvests. With dedication and effort, they have learned to produce high-quality specialty coffees, and thanks to their determination and creativity, they can now offer an exquisite product. Finca La Joya coffee stands out for its complexity, expressed through distinctive notes of chocolate, a pleasant acidity with nuances of tangy strawberry, and sweet hints of raisins. The creaminess of the coffee adds a unique sensorial experience to every cup.
Conclusion:
The coffee produced by Juan Carlos Amaya at Finca La Joya is the result of a tradition rooted in respect for the land and a commitment to excellence. His passion for coffee, supported by the knowledge acquired through COMSA, has led to the creation of an exceptional beverage with a captivating flavor profile. Each cup represents the story of a family that has turned their love for growing coffee into an unforgettable experience for lovers of this exquisite beverage.

